Why is it important to talk about it? For South Korean companies, being a sponsor of cultural events is not just a marketing strategy, but an opportunity to contribute to the projection of Korean culture in the world. This approach is deeply respected by both Korean consumers and the internatio...

As we said at the beginning of the previous article, our company history is increasingly enriched thanks to the intercultural bridge that Tenute d'Italia has created. The Asian markets have been a source of great inspiration and challenges, which we have gradually managed to overcome thanks to th...

In the beating heart of Italy, Tenute d'Italia emerges as a pioneer, rewriting the rules of the wine world. Our vision goes beyond the mere production of quality wines; it is an unwavering commitment to enhancing the exclusivity and diversity that only Italy's rich terroir can offer. We represent...

Our business experience has taught us that to successfully enter an international market, it is crucial to know, understand and integrate within it. We do not limit ourselves to superficial marketing strategies, such as buying followers or a quick sale without further interaction. Instead, Tenute...

                                       In the world of wine marketing, sponsorship of sporting events is a practice that is as widespread as it is effective. Although it may seem unusual at first...