In the world of wine marketing, sponsorship of sporting events is a practice that is as widespread as it is effective. Although it may seem unusual at first...

To welcome this 2024, we would like to talk about what the trends will be. This year, artificial intelligence and environmental sustainability emerge as key pillars in the wine sector. The adoption of advanced technologies is not seen as an obstacle, but as an opportunity to blend tradition and ...

2023 is a very troubled year from many points of view, and no less so from an environmental point of view. We have seen how much the climate has changed and is still changing. We experienced various adversities from the very beginning with late frosts, then droughts during the winter, in May ther...

This month we would like to introduce to you one of our wines that is finding great success on the national and international scene. Il Larone, Rosso Rubicone IGP of Tenute del Principe, is born of the desire to pay homage to the Romagnola enological tradition, ennobling and developing it by the...